Website Leads integration in WordPress

Seamless pixel code integration into Your WordPress Website – A Step-by-Step Guide.

To integrate the pixel code into your website, you will need your unique identification number, which you can obtain from wlw. Download the pixel code using the following link (login required):Obtain Pixel Code

If you don’t have an account yet, you can create a new one here. Alternatively, you can complete the registration on our homepage at wlw.de. Click on 'Login' in the top right corner, then select 'Create login details for your company profile' to set up your new account.

Guide to integrating the pixel code in WordPress:

Option 1:

If you are using an older version of WordPress and your website is not hosted on wordpress.com (e.g., your own web hosting):

  • Log in to WordPress.
  • Go to 'Appearance' in the left navigation menu and then to 'Theme Editor'.
  • Select 'Theme Footer' and insert the pixel code before the closing </body> tag.
  • Save the changes.

Option 2:


If your website is hosted on wordpress.com:

  • Install a plugin (e.g., WP Code).
  • Insert the pixel code into the plugin under 'Code Snippets' and activate the snippet.

Option 3:


If you are using a newer version of WordPress, but your website is not hosted on wordpress.com:

  • Install a plugin (as described in Option 2).
  • Insert the pixel code, as WordPress prevents publishing JavaScript without plugins for security reasons.